Resources and insights
The latest industry news, interviews, technologies, and resources.
How to enable your marketing team
A customer 360 includes every interaction a customer has with your business right from the lead stage to post becoming a paid member.
September 15, 2021
6 Different types of stakeholders and the data they need
It turns out that most departments in your organization need data to perform their day to day responsibilities. Here are 6 different stakeholders inside an organization and the data they use on a daily basis.
July 5, 2021
Red flags that you are thinking of data incorrectly
Thinking that your company is sitting on a gold mine of data. c is just noise. Developing insights requires a thorough understanding of the business.
June 17, 2021
Why you shouldn’t hire a data analyst
Don’t get me wrong, I love data analysts. I just know that a data analyst should not be the first person your first data hire.
June 8, 2021
6 steps on how to get setup with your first data reporting project
Throwing analysts at a problem might be a short term solution to solving your reporting needs but does not build a process for repeatable analysis.
May 31, 2021
Why we need to centralize data
The average startup today uses 10-12 different services. This is vastly different from just a few years ago when life was a lot simpler.
May 26, 2021
6 use cases where data adds visibility for your business
The first thing data can do for your business is drive visibility in key areas. Visibility is the precursor for improvement and with better visibility come better questions.
May 17, 2021
6 Signs that your company is doing data wrong (or not at all)
We often ignore or dismiss the signs that our company is doing data wrong. This is because we are caught up in the day to day or simply because we lack awareness.
April 29, 2021
5 steps on how to create a world class mastermind group
A mastermind is a small curated group of people who meet regularly to help one another achieve their goals.Being part of a mastermind was definitely in my top 3 decisions I made in 2020.Unfortunately masterminds are not very common
April 19, 2021
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“We can now make decisions from analytics based on data from all our sources. That's a game changer for a company like us.”
Head of Risk and Data at Bank Novo